Motivation Theories - Understanding The Content Theories Of Motivation
By Shameena Silva
Before we go into look at the four major content theories of motivation developed by the theorists, it is thus vital to have a general understanding of what content theories are in the first place. Hence so, the content theories also known as the ‘needs theories' are based on the needs of the individuals. In other words, these theories basically explain why the needs of the humans keep changing overtime thus focusing on the specific factors that motivate them. By doing so, what they try to explain is that the needs of the individuals should be taken into consideration, and thus be satisfied in order to motivate them. To say, if these needs of the individuals are not met or satisfied, then it is unlikely that the people will be motivated to perform the tasks in order to meet the goals and objectives. Having said that, let us now look at each of the four content theories separately.
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